A new website for a floor upkeep and renovation expert
Procobel
Procobel is an expert in the upkeep and renovation of all kinds of flooring, located in Deurne, Antwerp. If you have an old floor that is in dire need of a refresh, Procobel is the place to be.
The Challenge
Procobel wanted a professional and user-friendly website in line with their brand identity that has a clear overview of their services. On top of that, they needed a new SEO strategy to improve their online visibility.
How We Helped Procobel
- Custom website
- Modern and open design
- Function over style
- Focus on usability
- Clear call to actions
- Search engine optimisation
Remarkable Results
After publishing the website, both the number of visitors as the number of conversions began to climb steadily. Whereas, at the start of the project, Procobel was only visible for 22 keywords in the top 10 of Google search results, 44 in top 30, and 66 in top 50, we achieved 78, 153, and 178 positions respectively in 2024. And of course, we’re not stopping there, we continue to give it our all day in day out to stick to that positive trend. Below is a selection of relevant keywords included in the project.
Project focused on Flanders, keywords exclusively in Dutch.
| Keyword | Monthly search volume | Position August 2015 | Position August 2024 |
| Zetelreiniging | 1267 | Niet in top 50 | 3 |
| Tapijtreiniging | 215 | Niet in top 50 | 6 |
| Parketvloer onderhoud | 163 | Niet in top 50 | 10 |
| Polybeton reinigen | 53 | Niet in top 50 | 4 |
| Terras laten reinigen | 53 | Niet in top 50 | 4 |
| Onderhoud polybeton | 27 | Niet in top 50 | 6 |
| Reinigen van opritten en terrassen | 27 | Niet in top 50 | 6 |
| Onderhoud steentapijt | 20 | 46 | 2 |
| Linoleum onderhoud | 20 | Niet in top 50 | 3 |
| Rubber vloer schoonmaken | 13 | Niet in top 50 | 1 |
| Steentapijt onderhoud | 13 | 13 | 2 |
Do You Want To Rank Higher in Google?
Have you already tried your hand at SEO? But have you not yet reached the top of Google search results? Do you have no idea how to start improving?
In that case, it’s time to bring in an SEO expert. We will manage your entire SEO strategy and make sure your website ends up at the top of search results for relevant keywords. Get in touch today to get started with search engine optimisation.
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