A new SEO strategy for a successful car rental company
Geels Autoverhuur
Geels Autoverhuur specialises in renting out family cars, vans, and minibuses. Over the years, this company has grown from a small business with few employees, to a large and successful car rental specialist. And we are proud to say that we’ve been by their side every step of the way.
The Challenge
In April of 2015, Geels Autoverhuur came to us wanting to improve their online visibility. Because of the fact that we did not build their website, we first had to make a few structural and semantic changes. After that, we immediately started optimising the content.
Remarkable Results.
At the start of the project, Geels Autoverhuur’s website ranked in the top 10 of Google search results for 12 keywords, in the top 30 for 24, and in the top 50 for 46 keywords. The goal was clear, rank higher in Google. And we certainly rose to the occasion. Today, Geels Autoverhuur is visible for 81, 289, and 298 keywords respectively.
| Zoekterm | Maandelijks zoekvolume | Ranking in Google.be op 01/04/2015 | Ranking in Google.be op 28/06/2019 |
|---|---|---|---|
| autoverhuur | 4400 | Niet in top 50 | 1 |
| camionette huren | 1600 | 46 | 2 |
| minibus huren | 1600 | 48 | 9 |
| verhuiswagen huren | 1300 | Niet in top 50 | 3 |
| verhuur bestelwagen | 1000 | Niet in top 50 | 1 |
| busje huren | 880 | Niet in top 50 | 3 |
| goedkoop auto huren | 880 | Niet in top 50 | 8 |
| huur auto | 480 | Niet in top 50 | 4 |
| verhuur camionette | 480 | Niet in top 50 | 1 |
| auto te huur | 390 | Niet in top 50 | 2 |
| auto verhuur | 390 | Niet in top 50 | 1 |
| huur camionette | 390 | Niet in top 50 | 1 |
| verhuur minibus | 390 | 37 | 3 |
| huur bestelwagen | 320 | Niet in top 50 | 2 |
| verhuur auto | 260 | Niet in top 50 | 1 |
| wagen huren | 260 | Niet in top 50 | 1 |
| huur minibus | 170 | Niet in top 50 | 4 |
| autoverhuur turnhout | 140 | Niet in top 50 | 7 |
| huren camionette | 140 | Niet in top 50 | 1 |
| minibus verhuur | 140 | 47 | 6 |
| minibusje huren | 140 | 22 | 7 |
| minibus huren limburg | 110 | Niet in top 50 | 3 |
| verhuur wagens | 110 | Niet in top 50 | 1 |
When looking at visitor numbers, we can see a similar trend. Whereas the website only had 80 visitors a month in April of 2015, it had 800 only a year later. And today, that number has risen to 2000 visitors a month.
Do You Want To Rank Higher in Google?
Have you already tried your hand at SEO? But have you not yet reached the top of Google search results? Do you have no idea how to start improving?
In that case, it’s time to bring in an SEO expert. We will manage your entire SEO strategy and make sure your website ends up at the top of search results for relevant keywords. Get in touch today to get started with search engine optimisation.
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