Today’s investment is tomorrow’s success!
Do you want to get started with SEO? Then you’re in the right place! Applic Group is an online marketing agency in Antwerp that specialises in SEO. Thanks to our SEO experts, your website will be climbing the search result rankings for relevant keywords in no time! Our tried and tested method entails:
SEO Check
Before we can get started on the actual optimisation, we need to know what the current issues are. We perform a detailed SEO check and analyse your main competitors. This is how we identify any bottlenecks and areas for improvement on your website.
Technical Optimisation
Page speed and website security have evolved to become crucial to the success of any website. If your site takes too long to load, or doesn’t have enough safety measures, visitors will leave before converting.
During this first phase of the project, we do a deep dive into all the technical issues on your website. We make sure it’s up to par and complies with important technical requirements Google imposes. When your website’s technical issues have been resolved, Googlebot and other crawlers can ‘read’ it effortlessly.
Content Optimisation
Now that Google and other search engines know of the existence of your website, we can get started on the optimisation of your content. The first step is to find relevant keywords, which our SEO copywriter then efficiently incorporates into well-written web texts.
Link Building
Link building is without a doubt one of the most important factors of search engine optimisation. The last few updates to the Google algorithm all revolved around website authority and backlinks. The purpose of the Penguin updates for example, is to discern ‘spammy’ backlinks. While the EAT and EEAT updates were done to give websites with high authority a little extra push. So you see that a good backlink profile is more important than ever. That doesn’t mean that you should start collecting links from just anywhere and everywhere however! Always prioritise links from websites that are actually related to your field.
SEO Reports
You don’t just have to take our word for it, we provide all our clients with detailed reports that clearly showcase the impact our work has had on your rankings.
Our SEO reports contain useful information about the number of visitors that come to your website, how they found you, where they are, and what you’re getting out of them.
Continuous Updates
Google is constantly changing the requirements for websites to be relevant, so you also need to be continuously updating yours. A website with great online visibility today, might see a sharp decline tomorrow, or completely disappear from SERPs altogether. If you want to make sure that your website always adheres to Google’s newest guidelines, your best bet is to hire an SEO expert, with the added benefit of freeing up more time for you to focus on running your business.
Recent Publications
